Hello Diversus Team!

We are thrilled at the prospect of featuring Diversus at the upcoming Linger Equinox. Here is our idea for your vignette.

WHAT IS A VIGNETTE?

Over all a vignette is simple, short, and visually focused. Usually, they range from 20 seconds to one minute long. 

Here are some examples of vignettes we have done before:


SUMMARY

In our vignette "A Moment for Yourself," inspired by Diversus Health's social media reminders to prioritize self-care, we depict a vivid transition from workday chaos to a moment of peaceful reflection.

This narrative, drawn from posts like "It's okay to take a break" and "Take care of your mental health," emphasizes the significance of mindfulness and mental well-being.

Through this collaboration for the Linger Equinox, we aim to visually echo Diversus Health's message, encouraging viewers to be mindful in their daily lives.

CONCEPT

Diversus "A Moment for Yourself"

  • Introduction:

    The vignette opens in a bustling office environment. The camera focuses on a person diligently working amidst the chaos of a typical workday. The sounds of keyboard clacking, incessant phone ringing, and overlapping conversations fill the air, creating an overwhelming atmosphere.

  • Chaos Sequence:

    As the pressure mounts, the cacophony of sounds intensifies. Emails demanding immediate attention pop up on the screen, each marked with urgent deadlines. The person's stress is palpable as they attempt to navigate the relentless demands of their job. The camera moves closer, capturing the growing tension and anxiety on their face.

  • Transition to Calm:

    At the peak of the chaos, the person closes their eyes, seeking a moment of respite. The screen cuts to black, and the only sound is a deep, calming breath. When the image returns, it mirrors the opening shot, but with a stark contrast in setting. The person is now sitting in their office chair, but they are in a serene park at sunrise. The tranquility of the scene is emphasized by the soft sounds of nature and the gentle light of dawn. The person takes a few more deep breaths, visibly relaxing and centering themselves.

  • Return to Reality:

    The camera cuts to reveal that the person is still in the office, but they are now taking deep breaths. This moment of mindfulness amidst the chaos illustrates the power of taking a brief pause to reset and prioritize one's mental well-being.

  • Closing:

    The vignette concludes with a title card that reads, "Take a moment for yourself," followed by the Diversus Health logo. This message reinforces the importance of self-care and mental health, encouraging viewers to find moments of peace in their daily lives.


NEXT STEPS

  • Identify a Point of Contact: To ensure smooth coordination and communication, we'll need to establish a primary point of contact from Diversus.

  • Swift Action Required: Given the proximity of the Equinox on March 23rd, it's crucial we proceed with urgency to bring this concept to life.

  • Filming Location Discussion: Considering Diversus's positive workplace culture, we seek your input on whether filming the office scene at Diversus is appropriate, or if we should opt for an alternative location to avoid misrepresentation.

  • Talent Preferences: We welcome any preferences or suggestions you might have regarding the selection of talent for the vignette.